Category Archives: Industry

MANTRA TEES: IDONTMIND.COM – invest in a powerful movement

Bernard Baruch was one of America’s most sought after businessmen. According to friends and business associates, his success was largely due to his ability to ignore the criticism and opinions of others. His financial acumen was overshadowed only by his generous spirit, donating millions of dollars to charities in his later life. When asked by […]

Scrappy Marketing Hacks 102: Share your brand

In 2016, we rebranded the company and added Scrappy, the Honey Badger. His connection to our customers was immediate, creating a powerful brand persona that far exceeded our expectations. As a custom apparel branding company, our work focused on our customers. To an large extent, it still does, but since many of our customers order […]

Onion Social runs out of their “gesture of goodwill” t-shirt

Jeremy Rosenbaum, the CEO of Onion Social, took aim at the privacy issues dogging online platforms. Known by many as the best place to get news, albeit satirical…or is it, Rosenbaum announced a change in the company’s privacy policy. In addition to the change, Onion Social posted a release offering users a free, medium-sized t-shirt […]

This t-shirt purifies air, really.

It doesn’t take a focus group to figure out that runners have a certain fondness for the outdoors. So creating a t-shirt that also kills pollutants in the air as it cycles through a runner’s shirt is a pretty cool idea…or gimmick…or both. Introduced with the campaign, “Can a T-Shirt Save the World?” Italian fashion designer Kloters […]