This t-shirt purifies air, really.

It doesn’t take a focus group to figure out that runners have a certain fondness for the outdoors. So creating a t-shirt that also kills pollutants in the air as it cycles through a runner’s shirt is a pretty cool idea…or gimmick…or both. Introduced with the campaign, “Can a T-Shirt Save the

Fashion Label Balenciaga is selling a T-shirt Shirt for $1290. You in?

Let’s face it, t-shirts sell products. So Balenciaga’s T-shirt Shirt may not be quite as ridiculous as some on the Internet might think. It has been written about in every major news publication, reaching a much different demographic than the pricey label might be used to, but that just might

Learn the marketing secrets of top brands like Nike, Nokia and IBM

Scrappy Apparel Company enters into a strategic alliance with Tambosi | Creative Leadership Scrappy provides unprecedented access to one of the top influential marketer As one of the leading custom apparel marketers, Scrappy Apparel Company was one of the first to invest in resources that would help to expand their

Hero in a t-shirt

Mamoudou Gassama, 25, immigrated from Mali to France just two months ago. This weekend, he and a group of friends were in Paris to watch a football match when he saw a child dangling from a fourth floor balcony as his parents frantically tried to reach him. Wearing jeans and

New York Magazine’s TheCut.com embraces wearable content to increase revenue

TheCut.com, New York magazine’s website for women, announced in April they would launch a line of t-shirts in partnership with Merch by Amazon. The t-shirts was printed with headlines taken from the site’s popular articles. The original inventory included 30 shirts at a cost of $24.99 and has added one

Scrappy Marketing Hacks 101: Summer Business Tees

It’s nearly summer and you know what that means: No one wants to come to work! Between wedding season, beach weather, long, hot afternoons and family vacations, it’s hard to stay focused. Business can also slow down during the summer months depending on your industry. No worries. Scrappy has tips and

Gone, but not forgotten: Cowboys QB Dak Prescott’s MOM t-shirt saving lives

Happy Mother’s Day Moms! Cowboys’ quarterback Dak Prescott lost his mother to colon cancer in November 2013. Since that time, he has been committed to honoring her memory through programs that educate others on the disease. Prescott just released a series of multi-colored M.O.M. t-shirts to commemmorate Mother’s Day. The

How legends are made in custom apparel.

There are some things in life that are difficult to explain. Launching a rocket into space and landing on the moon, driverless cars, a democracy and Shaquem Griffin. Last Saturday, April 28, 2018, Griffin was drafted by the Seattle Seahawks, joining his twin brother Shaquill. To many people, the story of

Tell me what you want, what you really, really want.

How about a limited edition Spice Girls t-shirt designed by Posh Spice AKA Victoria Beckham? Beckham designed the special shirt for Red Nose Day, an annual fundraiser that began in 1988 in the UK as part of the Comic Relief charity. Red Nose Day was launched in the U.S. in

Facebook apology inspires hundreds of t-shirt sales

Moms typically focus on the big picture, especially during morning routines when the simple act of getting the kids to school on time feels like running a marathon blindfolded. So If her children show up dressed and ready for school, that’s enough. Earlier this week, a Texas mom posted an